What is your understanding of the integrated marketing communication and Identify three current and future challenges: Marketing Essay, SBT, Australia
|University||Swinburne University of Technology|
In this essay, you are asked to reflect on the following two topics and provide your opinions and analyses on them, using the theories and frameworks you learned in the unit, and conduct additional secondary research to help you build your arguments and reasoning. The two reflection topics are:
1) What is your understanding of the “integrated” marketing communication? Identify three current and future challenges that companies are facing in “integrating” marketing communications with consumers. Provide your recommendations for companies to overcome/take advantage of these challenges in IMC.
2) What is your opinion on the role artificial intelligence (AI) will play in integrated marketing communications? Discuss the opportunities and challenges in integrated marketing communication when artificial intelligence (AI) becomes a popular channel between companies and consumers and provide recommendations for companies to leverage this trend in IMC? Focus on a particular industry and discuss concretely the implications of AI in integrated marketing communication.
Are You Searching Answer of this Question? Request Australian Writers to Write a plagiarism Free Copy for You.
Get Help By Expert
At Australia Assignment Help we are dedicated to providing superior quality, efficient write my essay service at a low price. Our experts have gained years of experience to write a custom essay paper on marketing assignment help at a cost-effective price.
Recent Solved Questions
- CU1112 : Demonstrate Critical Thinking and your Ability to Illustrate the Major Connections Between Information and Society: Communication, Information and Society Essay, JCU, Australia
- HC2091: You Are a Reporter for the Financial News of a Local Tv Network: Business Finance Assignment , HI, Australia
- Exact Numbers Are Unknown But A Daily Telegraph Special Feature: Public Health Policy Essay, SU, Australia
- HI5019-Strategic Information System Tutorial Solution
- It is a digital forensic CW, it has a forensic image file and we need to use FTK to open the file to find forensic evidence then need to write the report according: Digital Forensic Course Work, UOS, Australia
- USB141: Year One Or Introductory Units Are Designed To Develop Your Understanding: Building Big Report, QUT, Australia
- CPCCBC4003A: Part 1 requires you to select the building contract that is appropriate for the residential project provided: Select and prepare a construction contract Assignment, VU, Australia
- HI6027: Barbara was a Regular Shopper at Egeeay Supermarket, Which was Part of a Large National Supermarket: Business and Corporate Law Assignment, HI, Australia
- BSBWOR203: Employers And Employees Both Have Responsibilities For Health And Safety In The Workplace: BSB – Business Services Training Package Assignment, DU, Australia
- NIT6160: The goal of this project is to perform the classification and clustering methods on the Mushroom data set: Data Warehousing and Mining Assignment, VU, Australia