MB08: A description of the company’s current strategic position regarding internal and external business contexts and risks: Business Strategy Case Study, CLB, Australia
| University | College of Leadership and Business (CLB) |
| Subject | MB08: Business Strategy |
Task Description:
This analysis must include:
Part A: A description of the company’s current strategic position regarding internal and external business contexts and risks.
Part B: Assessment of the current strategic position and issues identified.
Justification of the significance of the identified issues with respect to their implications and relevance to current and future business strategy.
Details of the Assignment:
Case study: Refer to the case study: Starbucks
Shrivastava, D 2020, How Starbucks conquered the coffee industry, viewed on 29th September 2021 Read the ‘Starbucks’ case study and answer the following questions:
Part A: Description of company’s current strategic position
1. Identify the strategies of Starbucks.
2. Describe the current strategic position of the organization related to internal business contexts.
3. Describe the current strategic position of the organization related to external business contexts and risks.
Part B: Assessment of the current strategic position and issues identified
4. Critically assess/evaluate the current strategic position of the organization.
5. Identify the issues/problems of the current strategic position of the organization and justify the significance of the identified issues relevant to the current business strategy.
6. Provide recommendations to the organisation for its future business strategy.
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